Marketing Monday – Engineering Professor List

It turns out the simple task I assigned myself last week was not so simple. I looked up the top 10 undergraduate engineering schools according to US News & World Report and recorded those. Then I started with #1 (MIT) and dug around online until finding the course catalog to see who was teaching design this fall. It turned out that there were about 8 classes taught by 13 different professors that sounded like they might be able to use my book! Now that I’ve identified the professors and their contact info, my next step is emailing all of them an offer of a complimentary evaluation copy of the book. I realize classes in most universities start this week or next, so I plan to get on this ASAP! If you’d like to see the list, click on this link, and feel free to add to it! Thanks

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